by Haley Veturis | Feb 3, 2023 | Marketing
As the world of business and marketing continues to evolve, there are always new trends to look out for. While many businesses seem to be scaling back on their marketing efforts in 2023, I’d encourage you to reconsider. Marketing is the last thing you want to... 
by Justin Brackett | Jun 20, 2022 | Marketing, Marketing Audit
There are times in the year when churches, faith-based non-profits, and businesses alike revisit their budgets. Sometimes it’s due to the shifts and changes that come with summer schedules and workflows. The end of the fiscal year is another reason to reassess things.... 
by Justin Brackett | May 11, 2022 | Marketing, Fractional CMO
Every church is marketing, whether they know it or not. The question is, are you embracing marketing in your ministry in a way that is respectful and at the same time effective? Here are some thoughts from the digifora team on how marketing influences the church along... 
by Haley Veturis | Feb 24, 2022 | digifora, Marketing
The marketing campaign plan checklist by digifora Running a marketing campaign is like being the quarterback of your company’s initiative; If the marketing campaign is wildly successful, you get the credit. If the marketing campaign is an utter failure, you get the... 
by Haley Veturis | Jan 18, 2022 | digifora, Marketing, Marketing Audit, Metrics
How do you know if your marketing “efforts” are actually working? Do you feel like it’s getting harder and harder to understand if your marketing team is yielding results? Perhaps your team is delivering weekly metrics but what do they mean? If... 
by Justin Brackett | Nov 8, 2021 | Marketing, Fractional CMO
“Red Flag” warnings about various life topics are trending on digital media and within marketing circle conversations I’ve heard red flags that are alarming, so much so, I want to give you the top 3 Red Flags you should not ignore. “We’ve tried that before.”...