As a Chief Investment Officer or an executive at an investment firm, you understand that your business landscape has changed significantly over the past few years. The...
Unlocking Growth Potential: How a Fractional CMO Agency Drives Success for Mid-Sized Companies
Unlock the growth potential of your mid-sized company with a Fractional CMO Agency. Discover how digifora drives success and maximizes results. Contact us today for a consultation!
Too Much? Too Little? Just Right. How to Fit Social Media Marketing Into Your Overall Marketing Strategy.
As with most digital marketing, social media marketing uses different aspects of social media platforms to promote brands and their goods and services to consumers through organic and paid activities
Unlocking the Benefits of a Fractional CMO Agency: How It Works
As a business owner or manager, you're always looking for ways to improve your company's marketing strategies. One option you may consider is hiring a fractional CMO agency. A...
Why Your Business Needs a Marketing Audit: An Outside Perspective on Maximizing ROI
The benefits of a marketing audit are numerous. It provides an objective evaluation of your marketing efforts, identifies areas where you can improve, and helps you develop a more effective marketing strategy.
What Is a Fractional CMO and How Can It Positively Impact Your Marketing Strategy?
At digifora, we’ve referred to our elite marketing executive talent as “fractional CMOs” from day one. Over time, we’ve found that the term has grown in popularity — and don’t...
Doubling Down on Marketing During a Recession
We’ll use the idea of a full-blown recession here, but keep in mind that even when times are just tough — as was the case in the first half of 2022 — you can still apply these same marketing principles.
The 4 Do’s and Dont’s of YouTube Analytics
YouTube Analytics is often misunderstood. You don’t have to be an expert to gain a surface-level understanding of how many people are viewing your channel, how many subscribers...
Fractional CMO vs. Consultant
A fractional CMO and a marketing consultant are not the same thing. Consultants tend to take a hands-off approach to things, where digifora, as CMO, takes a fully integrated hands-on approach with every aspect of marketing and your marketing team.
Top Marketing Trends for 2023
As the world of business and marketing continues to evolve, there are always new trends to look out for. While many businesses seem to be scaling back on their marketing efforts...
Church Marketing: Everyone’s Doing It Whether They Admit It Or Not
Every church is marketing, whether they know it or not. The question is, are you embracing marketing in your ministry in a way that is respectful and at the same time effective?...
5 Elements Every Good Marketing Campaign Plan Should Have
The marketing campaign plan checklist by digifora Running a marketing campaign is like being the quarterback of your company’s initiative; If the marketing campaign is wildly...